What is NFC merchandise?

NFC merchandise is physical branded product embedded with a near-field communication chip that activates a digital experience the instant a smartphone is held near it. No app download is required. Tap2Interact designs and produces NFC merchandise for events, festivals, retail activations, and brand campaigns worldwide.

What types of products can be NFC-enabled?

Almost any promotional product can be NFC-enabled including wristbands, koozies, lanyards, tote bags, apparel, keychains, stickers, and fully custom merchandise.

What events and industries use NFC merchandise?

NFC merchandise is used across music festivals, sports events, corporate conferences, trade shows, CPG brand activations, retail pop-ups, and product sampling campaigns.

Tap AI is Tap2Interact's AI-powered brand experience platform that embeds a custom AI agent into any piece of NFC merchandise. One tap connects a user to an AI trained on your brand, capable of answering questions, capturing leads, and delivering personalised content in real time with no app required.

Tap2Launch is the real-time NFC campaign management platform that gives brand managers and event teams full control over every NFC product they deploy — updating live destinations, monitoring tap analytics, and managing multiple campaigns from one dashboard.

Does NFC work on iPhones?

Yes. NFC has been built into every iPhone since the iPhone XS in 2018 and is enabled by default. On Android, NFC has been standard since 2011. No app download or settings change is required.

Do users need to download an app to use NFC merchandise?

No app download is required. NFC is a native feature of modern smartphones. When a user holds their phone near an NFC product, it detects the chip automatically and opens the linked experience in the browser.

THINK NFT & STEVE AOKI GENESIS - NFC Smart Merchandise & AI-Powered Event Swag

THINK NFT & STEVE AOKI GENESIS

THINK:NFT an NFT ecosystem of top NFT talent and community events, founded by Pink Floyd saxophonist, Scott Page, with the mission of empowering artists and technologists to collectively elevate culture. The event used the Tap2Interact tech and NFC interactive badges to create an engaging user experience.

NFC Interactive Badges
Tap2Interact Event iOS/Android App.
Modules: Registration, Photo Taparazzi, Check-in, Connect & Collect
NFC Sign – Sponsor Check-in

THINK NFT & STEVE AOKI GENESIS

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