LinkedIn - Cannes Lions 2023

At Cannes Lions 2023, LinkedIn enhanced networking using Tap2Interact wristbands and cards. These intereactive merchandise linked to attendees’ individual event pages, facilitating the sharing of various details such as email addresses, LinkedIn profiles, and other contact information. Through our Connect & Collect networking feature, attendees could effortlessly tap each other’s items, automatically saving the contact information on their respective LinkedIn event pages.

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